a brand experience idea: users are people, too.

this is my search marketing/social media/user experience link dump/share. be sure to check out my UX RSS feed bundle.

i'm currently a user experience architect at VML.

if you'd like to contact me, please gmail me at tyler [dot] hilker.

wordarific:

I miss print. I miss having just a designer and a copywriter slinging words and pictures around trying to figure out a way to combine them to communicate a single brand message in an entertaining way. It’s advertising at its purest form. These days things are a bit more complicated. That doesn’t mean I don’t love digital. I love creating things for people to play with. I love giving them something they can use as a utility but also that speaks to a brand message. I love the limitless possibilities of it.

And then there are things like this when both come together beautifully. I guess you could say I love this too. 

Thanks to Jeremy Johnson for passing this on. 

brilliant.

Tuesday, October 5th 2010   |   Comments
tags: iphone print cross-platform advertising

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